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As a business owner, you want your business to be found easily by potential customers. For brick and mortar businesses, it's even more important that customers near their business location find their business on top of the search list.   For eg. Say “Joe’s Pizzas” is located in “Akron, Ohio”. So, when a hungry customer in Akron searches for pizza, Joe wants “Joe’s Pizzas” to show up...

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If not managed appropriately, social media could be a hard nut to crack. Always remember that you are in a never ending competition with the global brands and in order to keep yours a step ahead, generating sensational ideas is the way to go. The challenge today for marketers is there are simply too many choices when it comes to marketing...

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If you're a business owner, CEO, or marketing executive, you know the importance of using digital marketing to land new clients. You also face the challenge of operating within a limited budget with unlimited spending choices.    Modern marketing methods change rapidly, and the more traditional ways tend to yield less and less effective results until they finally become obsolete. Inbound marketing is one of the most effective means of...

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